From the PresidentPosted: Monday, March 19, 2018
Appointment: Chief Information Officer and Vice President for Enrollment, Marketing, and Communications
I am pleased to announce the appointment of Jacquelyn Malcolm as Buffalo State’s new chief information officer and vice president for enrollment, marketing, and communications. Dr. Malcolm, who will officially join the Buffalo State community on July 1, 2018, currently serves as associate vice president and chief marketing officer at the Catholic University of America in Washington, D.C.
Dr. Malcolm brings nearly 20 years of distinctive higher education experience to Buffalo State, including leadership roles in marketing and communications, as well as extensive experience supporting enrollment management and technology efforts at multiple institutions. I believe her dynamic, collaborative, and strategic leadership style and varied work experiences will be a wonderful match for the important divisions of RITE, Enrollment Management, and College Relations. We look forward to welcoming Dr. Malcolm to the Buffalo State family this summer.
I invite you to read more about Dr. Malcolm’s background in the biography below.
I would like to thank the members of the search committee and the search chair, Bradley Fuster, associate vice president for institutional effectiveness, for their efforts and service to Buffalo State.
Lastly, please join me in thanking James Mayrose for his strategic and steady leadership of the division during his time as the interim chief information officer and vice president. Dr. Mayrose has fostered many new collaborations and efficiencies that will benefit the division and college for years to come.
About Jacquelyn Malcolm
As the associate vice president and chief marketing officer at the Catholic University of America since 2016, Dr. Malcolm has overseen the university’s internal and external marketing and communications efforts, leading an 18-person team within the division of enrollment management and marketing. She was responsible for managing Catholic University’s first-ever strategic advertising campaign, while also guiding her team’s efforts in research-based integrated marketing campaigns in print, electronic, multimedia, online, and social media environments to reach target audiences.
Prior to her tenure at Catholic University, Dr. Malcom was the executive director of marketing and communications at Delaware State University, where she also worked as the executive director of integrated marketing from October 2005 to December 2008.
Before returning to Delaware State in 2015, Dr. Malcolm worked at the University of the District of Columbia for seven years (2008–2015), where she served as executive director of interactive media and portal administrator, executive director of alumni relations, and assistant vice president for marketing, communications, and alumni relations.
Prior to joining the University of the District of Columbia, Dr. Malcolm worked at the University of Delaware as assistant director of alumni relations (2004) and at the George Washington University as associate director of law school alumni relations (1999–2003).
She earned a B.S. in business administration from Drexel University in 1997 and an M.S. in project management from the George Washington University in 1998. She completed her Ed.D. in educational leadership from Delaware State University in 2017.