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Posted: Thursday, October 4, 2007

Bookstore Carries Edun LIVE, Eco-Friendly Products

Can buying a T-shirt at the campus bookstore help change the world? It’s a step in the right direction. Barnes & Noble at Buffalo State has started stocking products that create sustainable employment and are environmentally responsible.

This fall, the bookstore began carrying T-shirts manufactured by edun LIVE. The entire manufacturing process for all edun LIVE garments—from growing cotton to shipping—occurs in developing countries like Lesotho, Tanzania, and Uganda. Edun LIVE works to ensure that everyone involved in the making of their products is fairly compensated and works in a humane, ethical environment.

Barnes & Noble College Booksellers has partnered withedun LIVE to distribute its products in more than 600 campus bookstores nationwide.

Edun LIVE was founded by Ali Hewson, entrepreneur and wife of U2 singer Bono. Edun LIVE’s mission is to use its business model to help Africans achieve greater financial independence.

“Our students are interested in learning about products produced by companies with a heightened sense of community and social awareness. Edun LIVE is at the forefront of this type of corporate thinking,” said Lynn Puma, bookstore manager.

Buffalo State’s bookstore carries edun LIVE shirts with the slogans, “How you live,” and “What you wear makes a difference.” The proceeds from the latter shirt benefit the National Breast Cancer Coalition Fund.

Edun LIVE shirts with the Buffalo State logo are also available. Puma said the bookstore will soon have shirts with school colors and organic dyes.

In addition, the bookstore has started carrying an “eco-friendly” line of products, from notebooks and folders made from recycled paper to energy-efficient light bulbs.

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