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Posted: Wednesday, March 16, 2011

New SUNY Website and Guidelines for Brand

It is with great enthusiasm that we present to you the new SUNY.edu website and guidelines for SUNY’s new brand


For current and prospective students, faculty, staff, alumni, friends, and partners, SUNY.edu has become the front door for the State University of New York. We hope you like what we have done with our home on the web and that our site enhances your access to information about all things SUNY.


With the new design, we have completely embraced our new brand in a way that will make SUNY.edu more engaging and hopefully will continue to nurture a sense of pride in SUNY and the bright future we have ahead of us. We have also taken a new approach to the navigation of SUNY.edu: The left side of our homepage enables you to find your way depending on who you are; on the right side, content is organized according to what you’re looking for. Each section of the site features a newly redesigned landing page organized with you in mind. 


To that end, we are also launching an exciting new feature–a hub for social media throughout the SUNY system. Featuring content created by Generation SUNY, the hub also connects visitors to Facebook, YouTube, and Twitter accounts for all 64 of our campuses.


Of course, there is always room for improvement. The beauty of the web is that it can constantly grow and develop, whether it is with the smallest of details or the most innovative new functions. If you have any comments, questions, concerns, or, most importantly, ideas, please send them to our Director of New Media at david.belsky@suny.edu. We are eager to hear your input!


This new web design comes as SUNY has also completed a re-branding of our logo and print materials. With this new branding in place, we are providing PowerPoint, memo, announcement, and agenda templates with the new logo for your use, as desired.


The SUNY brand guidelines with images and the templates can be downloaded from the Office of Communications page on the SUNY website.


We have provided two versions of the templates with the SUNY logo and one version of The Power of SUNY template. Please remember that The Power of SUNY template should only be used for things pertaining to the Strategic Plan. If you have questions pertaining to the new brand guidelines, please e-mail branding@suny.edu


Thank you.


SUNY Chancellor Nancy L. Zimpher, Ph.D.

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